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  • Author(s): Youngman, Nicole
  • Source:
    Journal of Contemporary Ethnography. Oct2003, Vol. 32 Issue 5, p521. 34p.
  • Additional Information
    • Subject Terms:
    • Subject Terms:
    • Abstract:
      In December of 1997 and June of 1998, the declining anti-abortion organization Operation Rescue attempted to extend its collective action frame of "saving babies" or "protecting children" by conducting a series of protests in Florida that included Barnes & Noble bookstores and Walt Disney World. While these activities made sense within the religious right's master frame of Christian Reconstructionism, the protests failed to help Operation Rescue improve its reputation or increase its membership. This article provides a contribution to the social movement framing literature by analyzing a case of failed frame extension and by taking the political context and tactics of the social movement organization (SMO) in question into account. [ABSTRACT FROM AUTHOR]
    • Abstract:
      Copyright of Journal of Contemporary Ethnography is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)